When one thinks of bourbon, San Francisco doesn’t come to mind. For the city’s oldest brand of bourbon, however, it is not where you are distilled that matters, but where you were raised, cherished, and best enjoyed.

In 1871, Haas Brothers, purveyors of quality goods, thrived in the Golden State, catering to the daily needs of miners and settlers. What the people were craving most at the time was a good bourbon, and that year, Cyrus Noble bourbon was born.